How to get featured on CNN, ABC, and NBC for free
- Descrição
- Currículo
- FAQ
- Revisões
Did you know?
According to the former CEO of Google, Eric Schmidt, humanity today creates as much content every 48 hours, as we did from the dawn of civilization up until 2003. Think about that for a second.
With so much content being created every single day, how can YOUR brand or product stand out from the rest? And let alone for free!?
Not to worry
In this course I’m going to show you the insider tricks and tips to get coverage in major media outlets with no marketing budget. It’s the same techniques I’ve used over the last 10 years to get coverage on CNN, ABC, NBC, Time, Univision, Houston Chronicle, and many other media outlets.
Why should you listen to me?
Well, in addition to having done this myself successfully several times with different types of projects, and sometimes unsuccessfully (so you can learn from my mistakes), I’ve also been on both sides of the media world. For the last few years I was the Editor in Chief of iPhone Life magazine and Android Life magazine, where I would receive 100s of story pitches every week, and I’ll show you some of those as part of the course.
So I know what what works from the journalists side, and most importantly, I know what doesn’t work, so you don’t waste your time.
Some of the things I’ll show you in this course include:
- The 5 most effective story-telling formats that work best for businesses and brands.
- Case studies of brands using unconventional methods to get tons of free publicity.
- The real purpose of a press release (and why journalists hate them so much).
- The single best way to build relationships with the media.
- The 5 things you should NEVER do when contacting the media.
- And as a bonus, I’ll show you the best time to post content on Reddit, to double your chances of going viral.
After you’re done with the course:
- You’ll know how to craft powerful branding stories capable of getting hundreds of thousands of dollars of free publicity.
- You’ll end up with a framework that you can repeat as many times as you want to promote your brand or products.
- You’ll know what works and what doesn’t work in today’s ever-changing media landscape.
Let’s do it!
If you’re serious about your business, and serious about wanting to get major media coverage, then by now the value of this course should be a no-brainer. It’s a lot of work, but it’ll all be worth it when you see yourself on CNN without having spent a dime 🙂 So go ahead and click to take this course now, and let’s get started!
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2Section overviewVídeo Aula
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3The story is everythingVídeo Aula
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43 brands that got tons of publicity through a compelling storyVídeo Aula
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5The 5 most effective story-telling formats for businesses and brandsVídeo Aula
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6How to time your story to current eventsVídeo Aula
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7Questions to ask to help you craft your own winning narrativesVídeo Aula
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8Section 2 quizQuestionário
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9Section overviewVídeo Aula
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10The strategy that got me featured on CNN, Time.com, and NBC.Vídeo Aula
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11How I got featured on an ABC affiliate, Univision, and the Houston ChronicleVídeo Aula
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12How I got to the front page of a Reddit subreddit, and missed out on major mediaVídeo Aula
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13How I got my meditation project featured in the biggest niche spiritual magazineVídeo Aula
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14How I use media partnerships to boost my brands awarenessVídeo Aula
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15Section 3 quizQuestionário
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40Section overviewVídeo Aula
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41How to be persistent, but not annoyingVídeo Aula
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42How to avoid sending off-topic pitchesVídeo Aula
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43Why you shouldn't send automated emailsVídeo Aula
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44Why you should never assume coverageVídeo Aula
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45Why you should not offer to pay for coverageVídeo Aula
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46Section 8 quizQuestionário
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47Section overviewVídeo Aula
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48Understand that you're a media companyVídeo Aula
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49How to get featured as an expert on stories journalists are working onVídeo Aula
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50What works best on RedditVídeo Aula
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51What works best on ImgurVídeo Aula
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52What works best on FacebookVídeo Aula
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53What works best on PinterestVídeo Aula
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54What works best on InstagramVídeo Aula
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55What works best on MediumVídeo Aula
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56Section 9 quizQuestionário
