Creating high-end video campaigns for producers & marketers
- Descrição
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Welcome to the Creating high-end video campaigns for producers & marketers course.
In our course, we look at all the ins & outs for creating a high-quality video campaign. Whether you are a producer of films and content or a marketer working on campaigns for brands.
Together, Fabian & Jasper have over 20 years of experience in film production, advertising and strategy. We have worked for European brands and renowned advertising agencies at home and abroad.
This course is designed to turn our insights from the past 13 years into practical tools you can apply within your work today. This course is not a niche course, it covers all the knowledge you need to know today as a video proffesional and marketer. You will learn smart production, how to combine strategy and production, ins & outs of a good debrief for your project and how to distribute and produce content in a smart way.
The course is structured in a way to allow complete beginners to start right at the beginning and learn the entire professional pathway, while more experienced students can pick and choose a variety of chapters and lectures to suit their current needs.
We can only reiterate again that this is a full, actionable course. Once complete, you should be able to apply it to your own projects without the need for further guidance. Furthermore, as the video production and marketing profession evolves, so to will this course, with frequent updates and additions to keep you on the right track.
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16Introduction to the added value of a strategyVídeo Aula
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17Defining your video campaign objectiveVídeo Aula
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18Developing your video customer journeyVídeo Aula
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19Setting your strategy objectives & define kpisVídeo Aula
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20AI tools for creating a strategy presentation & ASSIGNMENTVídeo Aula
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21Key takeawaysVídeo Aula
