271 avaliações

Master in Marketing Strategy and Marketing Management

Kotler / JNJ Best Practices; Learn how to use Marketing Analytics for Business Development; Beyond Digital Marketing

Instrutor

Arun Singhal B-Tech, MBA (IIM-B),Unilever, J&J, Danone, IIMU, Cello

Categoria

Marketing

Marketing Fundamentals

24.864 Alunos Inscrito

Descrição
Currículo
FAQ
Revisões

Tempo de leitura 4 minutes

Want to build a great career in Marketing by Gaining Excellence in Marketing Strategy?

Take a look at this course only where you will

· Not only learn in depth how to gain Excellence in Marketing Strategy with concrete actionable advice, tools, techniques, processes and methodologies but also

· Skill yourself by learning from many case studies and developing a real life Marketing Strategy !

· Preview Many lectures for free to see the content for yourself

· Clear your doubts on this topic any time while doing the course

· Get Udemy’s 30 days Money Back Guarantee

Marketing and Strategy fascinated me as they do you. I was lucky to learn fundamentals of Marketing Strategy from Great Professor like P N Thirunarayana at India Institute of Management Bangalore with the Classic Text Book of Marketing Management by Philip Kotler. Thiru made us internalize the concepts by making us do many projects

That helped me get selected in Hindustan Unilever (HUL) as a Management Trainee. I learned more about Marketing Strategy Excellence by trying the concepts learned earlier during the 8 years at HUL. The 16 years at Johnson & Johnson further sharpened the learnings on Marketing Strategy to a level today when I can share them with you.

What I am sharing with you here is my learnings over these 24+ years doing marketing myself and managing teams of marketing managers. I am sure you can do even better in life than me with these learnings!

You can also skills yourself by developing real life Marketing Strategy in the case assignment given in this course

Please look at what other students like you are saying about this course

“Excellent Course with great explanations and real life cases!”

“Excellent and In-depth knowledge of Marketing strategies and there are quiz also to test your skills what you have learnt in it . I will recommend everyone to try it . It will beneficial for you and you will gain new skills”

“The coursework was not only informative but also incredibly enjoyable. I learned so much from your real-life examples! I also found the case studies to be the most interesting. I truly appreciate your expertise and engaging teaching style!”

“the best content and absolutely excellent teaching”

“Complex terms are taught in simpler and informative way. The topics are detailed and apt for people who want to grow their careers in marketing. Case studies are really helpful.”

“best”

“it is a great experience”

“Amazing delivery and presentation style is really nice”

“It was great”

“Great introduction to Marketing. Easy understanding of what Marketing means”

“Ideas shared were delivered with simplicity”

“Absolutely, i get to know better about the concepts”

“all great”

“The course is an eye opener to marketing fundamentals and very insightful”

“Everything is good let me continue the course”

“I was able to access the materials easily on my mobile and the classes are very interactive and easy to follow. I especially love the quizzes that follow after every subject that is treated”

“thank you for everything”

Preview for yourself many lectures free. If you like the content, enroll for the course, enjoy and skill yourself to do even better in life by gaining Excellence in Marketing Strategy! If don’t like the content, please message about how can we modify it to meet your expectations.

Please remember that this course comes with Udemy’s 30 days Money Back Guarantee

What is Marketing Strategy

1

Introduction

Vídeo Aula

What is Marketing Strategy Excellence

Excellent Marketing Strategy Formulation- Overview & Targeting

Developing Value Proposition

Implementing Marketing Strategy Excellently

Product Design & Development

Service Excellence

Brand Design and Development

Pricing & Incentives Design and Development

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!

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